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Picking Your Niche in Blogging

Picking Your Niche in Blogging

When it comes to choosing a niche in blogging, there are a few things to keep in mind. In this article we are going to explore how you go about picking your niche in blogging.

How to choose your niche in blogging

First, consider your interests and expertise. What are you passionate about? What do you know a lot about?

If you can find a niche that combines both of these things, that’s ideal.

Secondly, take a look at the market and see what areas are underserved. If you can fill a need in the market, that could be a great opportunity.

How much can you write on one subject?

Something else to consider is this: Imagine writing 50 blog posts about one subject. Do you think you will have exhausted all of the topics you can in that subject in that time?

If so, you may not want to write on that subject. However, if you think you can continue to find things to write about, great.

The truth is, if you want to build a successful blog, you will probably need to do it for 6-12 months. You may also need to write between 50-200 blog posts for it in that time.

Leave it open ended

If you are not sure how what niche to go with, that’s ok. Here’s some advice. Start out with a blog where you write about various topics freely. Once you start writing more and more, it will become apparent what you are interested in.

You will also start to see which topics are getting the most engagement from your audience. Sometimes the posts you expect least, get the most traffic.

This is a great way to help you decide what niche you should go with for your blog.

Niches you may want to avoid

There are some niches that are very difficult to make money in. These include:

  • Dating
  • Health/medicine
  • Finances
  • News

These niches are extremely competitive and it’s hard to break into them without a lot of time, effort and money.


With that said, if you are up for a challenge and are really passionate about it, go for it. Just know that it may take more time and effort to break into some of the more competitive niches.

Picking your niche in blogging is an important decision. Keep these things in mind and you will be well on your way to finding the perfect niche for you.

What’s your experience been like when it comes to picking a niche? Let us know in the comments below.

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